Most of the users of the internet will refuse to make recommendation for a business whose site is not well developed. Since many people will spend many hours on their phones; the small businesses are making modifications on their sites to meet the mobile preferences of the people.
One web design trend employed by the small businesses that you need to pay attention to is minimalism. With the changing times, most of the people using the internet will not prefer those sites that have extravagant designs. Therefore, you will realize that most of the individuals on the web will now find favor in those websites that have the simple designs. There is increased speed of the website, and this is one reason why people now like the simple designs. This will be important as most of the web users will choose to exit a page when it takes long to load. For you to make sure that the design you have is not monotonous, it will be best if you use some colors that seem bright.
The grid layouts is also another trend used by small businesses. Social media will also tend to have a significant influence in the trends for web design that the small businesses are using. Most of these firms are taking advantage of the grid layout of Pinterest since it has become popular. The site also offers simple navigation for the web users. Though this is not a layout that will work for all the businesses, most of the e-commerce sites will be able to benefit.
Parallax scrolling is also another trend that is being used today. With this technique you will make your site in a way that the image in the front part of the site are quicker than the ones on the back part of the website. the Chili Pepper Design website development is one web development that has made use of the technique.
The other trends that appear to be taking over are the chatbots. Chatbots are small and interactive windows that you can find on the corner of numerous websites. When you are a visitor to the site, the windows will be helpful in the offering information. To avoid any issues, it will be best if the popup window is one that will not be intrusive and will also be simple to close.
You will need to keep in mind how readable the font you are using on the site is before you make a final decision. You should keep in mind that the font that will look good on the laptop may not be so great on a tablet. For you to be able to overcome this problem, you can make the font bigger to help the mobile users.